Southern Home Ownership – Now part of Southern Housing

Southern Home Ownership – Now part of Southern Housing

Following the completion of the legal merger between Optivo and Southern Housing Group to create Southern Housing, Southern Home Ownership will become part of the newly merged organisation. 

Plans to merge the two not-for-profit housing associations were first announced in March 2022. Over the following months both organisations engaged extensively with residents, colleagues and external partners. 

Historically, Optivo and Southern Housing Group have operated in similar geographies, both owning homes in 38 of the same local authorities. Southern Housing will become one of the largest housing associations in the UK with with over 77,000 homes across London, the South East, the Isle of Wight and the Midlands, giving over 167,000 people somewhere affordable to call their own. 

Southern Housing will offer a range of services, whether it's traditional social housing, shared ownership, affordable rent, private market rent, student accommodation, care and support or outright sales, Southern Housing’s vision is to create communities where everyone has a safe home in a place where they’re proud to live.

Sir Peter Dixon, Chair of Southern Housing’s board, said: “I’m delighted legal completion has now been secured. Colleagues at Optivo and Southern Housing Group have worked incredibly hard to achieve this milestone within eight months of the plans first being announced. That close collaboration bodes well for the future.”  

As part of the new organisation, we will continue to offer modern and stylish Shared Ownership properties in London and the South East of England. Our customers will be directly notified in due course, and kept up to date with any changes which may arise as a result of the merger.

If you’re currently in the process of buying a home, you should have already received an email from our sales team explaining what will happen next, if not you can reach them on 0300 555 2171, or by emailing If you’ve registered your interest in one of our developments in the past, then there’s nothing for you to do. We will still contact you in the same way we always have with updates on the development or about other developments we think might be of interest to you.

Learn more

Are you looking for a stylish and modern Shared Ownership home in London or the South East?

Southern Home Ownership (now Southern Housing) provides stylish, high quality and contemporary new homes, for sale on a Shared Ownership basis in a number of great locations across London and the South East.

If you're a first-time buyer and interested in purchasing a property through Shared Ownership in London or the South East, then take a look at our collection of developments.